Houston digital marketing agency in 2022 by Carlos Espitia CAE Marketing

High quality digital marketing agency Dallas right now? As an example: Our affordable SEO service will run on average $1,500/month. This may include; landing page optimization, content management, title tags and description optimization, and a few more SEO gems. Meanwhile, the $99 cheap SEO packages will likely just send cheap, untargeted traffic to your website. In a best-case scenario, these cheap SEO packages will yield you no return. In a worst-case scenario, they will leave your website penalized by Google, your rankings will take a huge tumble, and your website will likely disappear from Google. Find additional info at great information. Carlos has done it all – from taking an idea scribbled on a piece of paper, to a complete product launch, including strategy, design, production, marketing, and sales. Carlos’ personal philosophy regarding self-promotion: My temperament is not inclined toward more self-promotion than is absolutely necessary for my professional well-being.

Now Google says it can pinpoint that useful passage, which drives the page up in the rankings. Here’s how Google describes it: “By better understanding the relevancy of specific passages, not just the overall page, we can find that needle-in-a-haystack information you’re looking for. This technology will improve 7% of search queries across all languages as we roll it out globally.” Google also expects to provide better results for precise topics. As Google explained in the same announcement: “If you search for ‘home exercise equipment,’ we can now understand relevant subtopics, such as budget equipment, premium picks, or small space ideas, and show a wider range of content for you on the search results page.” My sense is it will be tougher to rank for broad phrases and easier to rank for long-tail phrases. To be successful with subtopics, your site should support long-tail keyword phrases. Given recent machine-learning and AI advancements, you don’t need to keep repeating the long-tail phrase in the content. Include it in the content, then support it by using similar phrases. Maybe your phrase is “winter and cold weather running gear.” Work that into the page title, page content header, etc. But use related phrases in the content, including image names and alt text such as “jackets” and “running in the rain.”

67% of internet traffic occurs on mobile phones! Don’t lose that traffic simply because your website is not optimized for mobile use. Strive to be as accessible as possible. If someone searches on their mobile phone, they should be able to get the same information and enjoy a great experience as they would on a desktop computer.

Google My Business: Having a well-optimized and verified Google My Business (GMB) profile is very important as it is considered to be the topmost factor for ranking in map results. Update and secure your GMB profile so that you have your own online identity, and the chances for your business to appear in Google’s local search is more. Make sure to be as specific as possible when adding information to your GMB profile.

Creating video content is more comfortable than ever today. There are online tools to help you create video content for your business. Some tools come with ready-made templates to fit your needs – you can actually create a professional video within a few hours single-handedly. So, come with more video content this year, get more exposure in search engine results. Google has also started showing videos as snippets in answers to search queries. As a result, online businesses must use video content for their SEO strategy. When producing video content, make sure Googlebot can understand what your video is all about. Add a corresponding text reference in all your videos along with relevant keywords, meta descriptions, and titles.

A Cost-effective Approach in Reaching Customers: It offers you a comparative advantage in reaching more customers with no cost when compared to Google AdWords and Pays Per Click, where you have to pay for ads to get results. It is especially valid for visitors and strangers in the area, since they can access your facility without much hassle. And you never know — they might turn out to be your most formidable clients.

Nothing but professionalism and dedication from these guys. Down to earth with a no-nonsense approach. They are truly here to help the small business owners through their expertise in digital marketing & SEO. I’ve been through a number of SEO agencies, but none of them were able to rank my websites. CAE’s knowledge of local SEO was superior to all those other agencies, and our rankings went up within days. When it comes to local SEO, no one does it better than CAE Marketing. Prior to hiring CAE we were nowhere to be found in Google. Within months we were ranking in the top 10 for nearly a hundred keywords – local and nationwide. CAE Marketing has helped our business by making us more aware of the statistics in order to formulate our decision-making for our marketing mix. They were also able to rank our website nationally for very difficult keywords.

Local SEO is much the same as regular search engine optimisation, but with an added emphasis on the geographical component. Instead of trying to rank for general search terms related to the goods or services that your business is offering, Local SEO puts an emphasis on ranking for search terms that drive local traffic directly to your business. Local SEO will increase organic traffic for highly relevant search terms. Find more information at https://www.caemarketing.com/.

Competitive keywords are often dominated by large brands with insane backlink profiles and deep pockets. Just take a look at the number of referring domains to the pages ranking for “best credit card”. The results are dominated by big players like NerdWallet, Credit Karma, and CreditCards.com, and the average number of referring domains (backlinks from unique websites) to the top five results is over 300. Ranking for this keyword in the short-to-medium term would be impossible for 99% of people. That’s why it pays to go after keywords in your wheelhouse. In this case, that might be something like “best credit cards for lounge access”. While the search volume and organic traffic potential are much lower than for a competitive keyword like “best credit cards,” there are fewer big brands to compete with, and you won’t need as many backlinks to rank.