The ascent of a media personality expert : Nontobeko Sibisi

Get to know Nontobeko Sibisi and some of her creative entrepreneur thoughts: Nontobeko Sibisi graduated with a Bachelor of Journalism & Media Studies degree from Rhodes University. Before graduating the TV Producer & Director was head head-hunted by the SABC, she initially started her time on campus media as a feature’s writer for the Mail & Guardian’s campus publication called ‘Campus Times’. But a big part of her heart and time was spent on campus radio – Rhodes Music Radio. Initially as a news reader, producer and Music DJ / Radio presenter before working her way up to Programming Manager. The love and dedication for the airwaves (as well as my television production lectures) fortunately made itself tangible through winning a SABC News Award – Best News Reader, student category. Find even more info on Nontobeko Sibisi.

Nontobeko has since foundered her own brainchild Okay Sho! Media. A creative media production and virtual solutions company focusing on original African stories and indigenous content focusing on arts, culture, history, heritage and indigenous knowledge. Nontobeko has extensive experience in broadcast TV – conceptualizing, producing, directing, and scripting content for local and international audiences. Her work has been scheduled on various platforms such as Mzansi Magic, SABC TV & Radio, Kaya FM, The Mail & Guardian, eNCA/ETV, City Press, Standard Bank Arts, and The National Arts Festival, DSTV Moja Love Channels, and BET Africa.

Looking back, I was so wild and free with my passions and I was so fortunate that many doors opened including an internship at the SABC after graduating in 2011. So story conversations and I have really come a long way. It’s gotten me here. What do you hope to achieve through filmmaking? My great-grandmother was a captivating storyteller, I miss that feeling of connectedness when sharing a story – I miss having resonating conversations about stories. I want to carry that energy in my work as a filmmaker. I want to practice intimacy, intention and impact in my work – creating a space to gather and be in ritual with or without words.

Nontobeko Sibisi

The media talent also had her first international trip via Nigeria after being selected as part of a cohort of 36 young African storytellers trained to cover the buildup of the 2010 World Cup as well as the African Cup of Nation. The Twenty Ten Project, an initiative by World Press, Free Voice and Lokaalmondiaal. Her work would go on to win local and international awards such The Siemen’s Profile Award in Doha, Rhodes Top 100 Students including our station’s Best News Anchor, Best Radio Presenter & Station’s Lifetime Achievement Award.

Documentary Filmmaker and Creative Media Producer – The long and colorful journey finally comes full circle for the versatile media talent and creative entrepreneur. Nontobeko has been recently selected for the 15th edition of Durban Talents, A Berlin International Film Festival initiative part of 6 Berlinale Talents across the globe. Here, she is being mentored by the continent’s leading filmmakers and producers such as Sarah Bletcher, Nadine Cloete, Bongi Ndaba, Iman Djionne, Mohamed Siam, Akosua Adoma Owusu to name a few. She is determined to make stories and storytelling accessible to anyone and everyone who resonates “there’s a demand of African stories and original African content – meaning there’s much bigger interest than ever before in who we are and how we are – we just have to tell and share our stories in intentional yet re-imagined ways” says Nontobeko. When she’s not working on content for audiences she’s intentionally healing on her Higher Ground Africa platform.

Nontobeko is an explorer at heart, her big loves include the arts, the garden, taking road trips, being in nature, and enjoying music festivals. Not so long ago, she embarked on a solo voyage across East Africa. Traveling thousands of kilometers from Johannesburg – Lilongwe – Nairobi – Mombasa – Dar es Salaam and Zanzibar. Collecting memories and learning invaluable lessons on the power of intuition and resonance. Nontobeko is a member of the Documentary Filmmakers Association currently honing her skills in documentary filmmaking – producing, scripting & directing. She is working on her directorial film debut. Discover even more info on Nontobeko Sibisi.

Honors & Awards

– Selected for Durban Talents, A Berlin International Film Festival Initiative. Issued by Durban FilmMart Institute · Jun 2022
– Proud alumna puts an innovative spin to 1st virtual National Arts Festival Issued by Rhodes University & National Arts Festival · Aug 2020
– Arts Journalism Awards Arts Journalism Awards Issued by National Arts Festival AND Business and Arts South Africa · Nov 2016; Associated with eNCA
– Commendation; Science and Journalism Profile Awards
– Commendation; Science and Journalism Profile Awards Issued by Science and Journalism Profile Award · Jan 2014
– Science and Technology Award (Student Category) Issued by Siemens Africa ; Profile Awards (DOHA) · Jan 2011

To date the company has successfully collaborated and produced creative media productions, virtual conversations, web-series, Arts & Entertainment TV Shows on a variety of platforms with a core focus on television, radio, digital media, virtual and hybrid events. The filmmaker and TV Director’s work has been scheduled on various platforms such as Mzansi Magic, SABC TV & Radio, Kaya FM, The Mail & Guardian, eNCA/ETV, The City Press, Standard Bank Arts, and The National Arts Festival, DSTV Moja Love Channels, and BET Africa / Paramount Africa. “The industry has changed so much over the last few years especially the needs of audiences – I get really excited offering my clients creative solutions that meet their needs. I work with a lot of passion to add a “different spark” to our projects, this ensures we create honest and resonating content that’s always meaningful to the client and most importantly audience everywhere.” This is just one example of how Nontobeko is using her skills and personality to make a difference in the lives of others.

After finding her passion through Rhodes Music Radio at Rhodes University and working her way to winning Best News Reader in the student category of the SABC News Awards, Sibisi is a force to be reckoned with. Now, she has decided to translate her talents to filmmaking. Tenacity and fervour are intricate to who Nontobeko Sibisi is. “A lot of things will happen to you and the dream along the way, the key is to accept, heal and lean into your experiences as well as your higher sense of purpose – the things you believe to be true. One thing we will not do is completely give up on ourselves and our role in our ancestral family trees – we really are our wildest dreams,” she said.